Car Dealership

12/18/2020 | < 1 min read

Challenge

As automotive sales are not traditionally driven by online activity, this company saw an opportunity to differentiate from the competition. And they engaged YouLead to help them seize it.

Solution

We implemented a solution that monitored and behaviourally profiled every website user, setting the foundation for hyper-personalized communications that drove lead generation and conversion.

Results

  • 128 extra hot leads (146% more than previous periods) completed personalized contact forms, leading to offline sales rep engagements with personalized messaging and/or offers
  • 15 more cars sold than previous period thanks to profile-based communication

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